“We’ve been blown away by their customer feedback and results so far, especially the impact on employee retention.
“Today’s top enterprise software companies are reexamining the way we work Blink is uniquely positioned to lead in this category for frontline workers”, said Daniel Kirchleitner, partner at Next47, in a statement. The company is planning to hire some 40 more people in New York as it looks to double its base of 60 employees to 120. It has built APIs and flows to bring in the most popular software used by its customers so that essentially when a user wants to access documents or information from any of them, that person logs in with a single sign-on process to do so, and then essentially uses the other app within the Blink experience. The company has built some functionality, such as its chat feature, in-house, but otherwise its strategy is to integrate, integrate, integrate.
Thanks to BLINK for playing this game, I will keep updating it for better and better experiences. Those users are very engaged, CEO Sean Nolan tells me, with some 72% of all users opening it on average 13 times a day to check things like pay slips, shift rostering, holiday and overtime pay, to chat with each other and read their company's latest announcements. Check out similar apps to BLINK - BlackPink game - 10 Similar Apps & 1,414 Reviews.
Blink was founded in London - where it has found strong traction with metropolitan bus networks (where some 5,000 bus drivers are using the Blink app) and the NHS (where thousands of frontline workers in clinical and nonclinical roles are also on Blink). The startup will be using the capital to double down on growth. Blink has confirmed that the funding values it at $100 million. In one of the latest developments, Blink - a startup and app of the same name that provides a platform for frontline workers to use and engage with the various IT services used by their organizations, as well as with each other - has picked up $20 million, a Series A that is being led by Next47, with participation from early investors Partech and Techstars. Apps catering to frontline workers are seeing a surge of interest in the market these days, as businesses finally start to wake up to using tech to better connect with these employees, and investors eye up an interesting and new growth opportunity in enterprise IT.